Diversity is key — in communities, in companies, and in work. I’m open to a wide variety of projects and different ways of working. Have a scroll through these examples to see my skillset in action.
Like what you see? Let’s work together
Alison is a LinkedIn strategist and career coach. She wanted to give her website a makeover. Her main concern was that it wasn’t easy enough to use. I restructured all the content, and rewrote her main pages while developing her branding and addressing her ideal clients.
Jennifer is an experienced accountant and tax expert who left the corporate world with a mission to change the financial power dynamic for women.
She built her website on Squarespace and had a few basic products, but the time had come to step it up a notch. I guided her to a simpler, clearer layout, and helped her look at her packages closely to determine exactly what she wants to be offering her clients.
Copywriting, but not only: here’s some more about what I got up to at Booking.com
Over time, products and pages evolve. I worked within the product teams at Booking.com taking care of their payment platform. Here’s how the Payments landing page evolved.
This blog post was written for the Booking.Writes publication on Medium.com
It describes one of my most challenging and complex projects during my time at Booking.com
A series of travel articles that are published on the Booking.com website, and used in marketing campaigns.
We did a lot of user research at Booking.com spanning all areas of the website. Here’s a small sample of how UX writing fitted in.
Sylwia needed a website for her rapidly growing business. Here’s the simple Wordpress template website I built to reflect her personality and business.