by mchaloupecky | Nov 6, 2018 | Portfolio
Website makeover Alison Rakoto Over the years I’d worked with enough websites updating content that I thought I could build my own. With the help of WordPress & Elegant Themes, I almost did: I made an attractive enough site that sort of got my message...
by mchaloupecky | Sep 18, 2018 | Portfolio
Website makeover Van Dijk Accounting Marie-Anne was a joy to work with. She translated my brand and products into words and images that my ideal clients can easily understand and buy. She offers a unique mix of copywriting and user experience expertise on top of being...
by mchaloupecky | Aug 18, 2018 | Portfolio
The big picture at Booking.com It’s rare to come across a writer like Marie-anne. In our years working together I was impressed with her ability to make complex topics (like payments and policies) user friendly and easily understandable. One project of note was an...
by mchaloupecky | Jul 18, 2018 | Portfolio
Payments for Booking.com partners: Landing page The story of how this landing page grew with the product Over time, products and pages evolve. I worked within the product teams at Booking.com taking care of their payment platform. The landing page for partners...
by mchaloupecky | Jul 18, 2018 | Blog, Portfolio
Syntax adventures in 43 languages This blog post describes one of my most challenging and complex projects at Booking.com. I originally wrote it for the Booking.Writes publication on Medium.com It’s 8:30 am and I’m sitting on the floor by my desk muttering to...
by mchaloupecky | Jun 18, 2018 | Portfolio
Unpacked Travel Blog for Booking.com I wrote and edited a series of articles that are published on the Booking.com website, and used in marketing campaigns. These articles are adapted to the format and style of the brand. All research is done by the writers. Here are...
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